Campground Industry News
NEWS IN FOCUS
Southeast Gives $65K to KOA Care Camps
Southeast Publications attended the Kampgrounds of America Inc. (KOA) Care Camps Auction, an event that raises money to send cancer stricken kids to specialized outdoor recreation venues where they can enjoy the camping experience.
Carlene Morris, vice president of SEPI marketing, and an active KOA Care Camps board member, turned over a check for $36,000 to send the kids to camp. This amount represented $18,000 donated by Southeast Publications’ Sales Associates which was matched by CEO Wally Warrick.
Southeast Publications also challenged KOA owners to match an additional $20,000, which, they did within minutes. Morris stated, “KOA is really a class act organization. From the corporate office to the franchisees, they really have a heart for those kids and it shows through their support.”
Carlene also added $6,000 donation with a $1,500 gift card for a raffle to benefit the kids bringing the total gift to $65,000 in cash this year. Their total contributions since inception, is in excess of over $650,000 in cash.
In honor of the support Warrick and Wayne Morris of Southeast Publications, the KOA Owners Association created a the Peter Warrick and Wayne Morris Award to present to a KOA. The award recognizes outstanding effort for reporting the largest increase in financial support to the KOA Care Camps program out of the entire KOA system. This year’s award was presented to the Menlove Family and their managers, Victoria Orme and Stacey Ashwood from the Salt Lake City, Utah, KOA.
Brian McGuinn states, “We support Care Camps in many ways, promoting the cause in our newsletters which collectively go out to over 36,000 recipients every month, our website banners ads, ad space in almost 1,000,000 Guest Guides and our social media. This in-kind value far exceeds our cash value but our goal is to increase both because we believe in the cause and have for decades.”
Southeast Publications’ receives strong support from KOA franchisees and the Corporation itself which they claim enables Southeast Publications to give more for the kids every year.
If you would like to donate to the KOA Care Camps click here.