Pleasure-Way Industries Ltd.

June 1, 2001 by · Comments Off on Pleasure-Way Industries Ltd. 

Pleasure-Way Industries Ltd., which has been selling Class B motorhomes under the Lexor and Excel brands since 1986, expanded in May to reach a younger audience with the introduction of the entry-level 17-foot Traverse by Pleasure-Way. “It is directed at young families who are going out to buy a mini-van,” said Pleasure-Way Vice President Dean Rumpel. “For about the same price, they can buy an RV. We have been watching the market. There has been a void for this type of vehicle.... Read more