Starcraft: Much More Than Just a Foldout Maker

February 26, 2003 by · Leave a Comment 

The success of Starcraft RV Inc. in the folding camping trailer market has been a double-edged sword. “When Starcraft comes to mind to a lot of the world they think ‘camping trailers,’ ” said Donald J. Walter, president and CEO of the Jayco Inc. subsidiary headquartered in Topeka, Ind. “The challenge and exciting reality with this company is we are more than camping trailers. Our mission is to expand beyond the world of camping trailers, aggressively. We want to attack the market.” This... Read more