Bookings Up 23% on ARVC Camping Site
Total campground and RV bookings are up 23% from January to May 2008 versus the same period last year, according to online bookings at GoCampingAmerica.com and reservation statistics from Friend Communication’s front office management system. Web bookings alone have increased by more than 17%, as more consumers plan their trips online.
These numbers show that camping continues to be a strong and viable vacation option even in this uncertain economy,” said Linda Profaizer, president and CEO of the National Association of RV Parks and Campgrounds (ARVC). “People still have a desire to get outdoors and travel. The statistics say they are turning to camping and RVing as a getaway.”
According to the statistics, people are using the Internet even more for those transactions. “We’ve always known that consumers appreciate the convenience of being able to make reservations online at anytime with just a couple of mouse clicks. We continue to see online traffic and revenues increase as more and more campers and RVers turn to the Web to make their travel plans,” said Kelly O’Bryan, vice president of marketing at Friend and Camping.com.
The numbers show that the top 10 states for camping activity this year are Arizona, California, Florida, Michigan, New York, North Carolina, Oregon, South Carolina, Texas and Wisconsin. Michigan and Wisconsin have seen some of the most favorable changes this year with 30% and 29% increases, respectively.
“What does this mean? This is good news for the outdoor travel and hospitality economy,” O’Bryan added. “For those consumers planning to head out this summer, we suggest booking early. With these numbers, it’s clear that sites are filling up quickly.”