Maryland Association of Campgrounds Holds Fall Meeting
Editor's Note: Deb Carter, executive director of the Maryland Association of Campgrounds (MAC)) filed this report from the MAC Fall Meeting held Tuesday (Oct. 27) at the Queen Anne’s County Exploration Center in Chester, Md.
“We had a great turnout – more than we'd planned for – which is always a wonderful problem to have. The following campgrounds were represented: Little Orleans, Holiday Park, Ramblin Pines, Ole Mink, Sandy Hill, Buttonwood Beach, Double G, Frontier Town, Fort Whaley, Castaways, Cherry Hill, Yogi Bear, Morris Meadows, Roaring Point and Camp Merryelande.
"We also had three of our supplier members present: SilverTop, Anderson's Brochure Distribution and our newest members, All Pro Kustomz Golf Cart Sales/Rental – a total of about 35 people (and two golf carts) in attendance.
The association elected two new officers, Sue Wendlandt of Sandy Hill Family Camp, president, and Warren Glotfelty, Double G RV Park, vice president. All other officers remained the same.
“We went over the statistics from Google Analytics for our website traffic (our website is handled by Peter Pelland of Pelland Advertising). Our mdcamping.com website had 56,441 visits during the past year, an increase of 15.35% over the prior year.
“Interestingly, June 29 was the best day of the year, when 440 people went to the site (making July 4th plans, we assume). Most of our traffic is sent from Google (over 52%), with the top referring site Go Camping America which sent over 1,700 visitors our way. We also received referrals from several of our member campgrounds, PCOA, NCA, Pelland Advertising, TACO and Evergreen USA as well (we appreciate the support of our friends!!). We're sure the addition of Google Mapping and a 'click able' directory pdf, both via Peter Pelland, were a big factor in increasing our traffic. From my personal viewpoint, it is a joy to have a real mapping feature for our prospective clients to use, vs. my trying to locate a campground close to a location they want to visit."
Other topics of discussion:
- Members agreed to participate in all of the Anderson Distribution shows for 2010, as well as in co-op Northeast Campground Association (NCA) participation in the Tampa Florida RV Supershow in January and ad renewal for five issues with Camping Life.
- Members also discussed the upcoming ARVC Insites Conference, Mid-Atlantic Coastal States Conference March 8-9 in Dover, Del., and NCA's Northeast Conference on Camping March 16-19 in Springfield, Mass.
- "One real note of interest, our friends Mitch Parker and Harold 'Deck' Decker from Frontier Town/Fort Whaley sold clothing this past summer supporting Breast Cancer Awareness. The clothes feature a black background, with "fight like a girl" in pink on them. They had great success with selling the line and donated the proceeds to the American Cancer Society. MAC has agreed to work on a project to sell the same type of garments in many of our member campgrounds next season and hope to see the trend spread."
Carter added this encouraging note at the end of her report: “I have to tell you – I know there's much about our economy to frown about, but the energy, enthusiasm and summer season success stories heard at our meeting, gave all of us the incentive to start making plans for next year. I find our time together such a positive experience – maybe because we find we're all in the same boat – crazy for being campground owners but not wanting to do anything else.”