WiFiRV Says Merger Narrows Park Sector Choices
Editor’s Note: WiFiRV issued the following press release on Feb. 3. The Westport, Conn., company makes several claims that are open to challenge. A leading competitor rebuts this release in a subsequent posting.
WiFiRV, an 8-year-old wireless Internet service provider (WISP), announces it’s the only RV-industry WiFi provider still on the market that pays RV resort, park and campground owners for right of property access. This announcement comes as a reaction to a merger between two of the three nationwide Wi-Fi providers announced in early December 2009.
Property owners need to scrutinize the long-term value of offering “free” wireless service to patrons. The ongoing maintenance and support cost is high, and many seem to be giving the wireless Internet service away out of fear “The merger between two of the three nationwide WiFi providers in the RV industry leaves less choice for property owners seeking wireless service,” said John M. Borg II, WiFiRV’s founder and CEO. “Fortunately, WiFiRV has always been about offering RV resort, park, and campground owners an attractive alternative – one where we pay owners to provide WiFi service to their patrons, and the patrons themselves pay for the service, instead of the other way around.”
WiFiRV’s business model was established nearly a decade ago and is based on a standard cellular provider’s use. Borg, a fourth generation property owner and Wall Street financial and technology veteran, insists that RV parks, campgrounds and resorts should be financially rewarded for their risks.
Borg said that recent industry research has shown that Wi-Fi is failing to attract travelers despite the hype. Fewer travelers use the technology than expected. “Property owners need to scrutinize the long-term value of offering ‘free’ wireless service to patrons. The ongoing maintenance and support cost is high, and many seem to be giving the wireless Internet service away out of fear,” Borg said.
Jaron Starner of Cedar Lake Family Campground selected WiFiRV’s bid after looking at all the RV industry Wi-Fi providers and agrees with Borg.
“With WiFiRV, they own and operate the equipment and pay us for access to our property. Patrons still have the WiFi service they need, but we don’t have the headaches. It made much more sense for us,” he said.
In the face of the merger, Borg also emphasized a commitment to service and long-term profitability for property owners. “We’ve seen it before,” Borg said. “Wi-Fi providers with a technology focus think for the short-term and ultimately go out of business during a downturn or through an industry shake-up, like a major merger. Fortunately, we’ve got a long track record of being in business. We’re not going anywhere.”
WiFiRV is accepting 2010 applications to join its nationwide community.