Report: Good Start to 2012 RV Show Season
The RV industry is off to a great start in 2012. RV and outdoor enthusiasts turned out in high numbers across the country this past weekend at both the Progressive Insurance 2nd Annual New Mexico RV, Boat & Travel Show in Albuquerque, N.M., and the Progressive Insurance 23rd Annual North Carolina RV & Camping Show in Greensboro, N.C, according to a news release.
The shows featured the latest 2012 class A, B & C motorhomes, travel trailers, fifth-wheels, and toy haulers from leading dealers in the region, along with new RV and camping accessories, campgrounds, travel destinations, and daily seminars and entertainment.
GS Events, a division of GS Media & Events, which owns and operates over 25 recreation-focused consumer shows throughout North America, staged the weekend shows.
Both shows reported impressive sales and steady, high attendance. The Albuquerque show, sponsored by DISH Network, experienced increased attendance from the first show in 2011, proving that last year’s numbers were no fluke and that the area was ready for an RV show to return to New Mexico.
According to Doug Schwebach, sales manager of La Mesa RV of Albuquerque, “We are obviously seeing pent-up demand for the New Mexico RV market. We have been impressed by the amount of quality traffic, and the show has exceeded our expectations.”
“This was our first year at the New Mexico RV, Boat & Travel Show,” said Dave Lipisea, owner of Vallecito RV Resort in Bayfield, Colo., “and it definitely will not be our last! The opportunity to interact with several hundred people a day was invaluable.”
Robert Elliot, branch manager of Alliant Credit Union, agreed. “This is my credit union’s first attendance at this event. Staff was wonderful and the attendees were very friendly. I intend to be back next year.”
Good Carolina Turnout
The Greensboro show, sponsored by Bojangle’s and WFMY News 2, had a similar turnout. Dealers and exhibitors alike were pleased with the show’s response.
“We were very happy with the traffic at the show all weekend!” said Dennis Watkins, operations manager, Yogi Bear’s Jellystone Park Camp – Resort.
According to Josh Erickson, regional vice president of Camping World RV Sales, “This has been our best show in the history of Camping World in North Carolina, and we are very thankful for the other dealers that chose to share in the success of this event. We can’t wait to get to our next show in Charlotte in February and Raleigh in March!”
Alan Good, general manager, Camping World of Statesville, concurred. “The 23rd annual North Carolina RV & Camping Show in Greensboro proved to be a positive barometer for the RV industry in 2012. I’m thankful for the record sales activity and the head start this show has given our dealership for the year.”
“We were pleased to see the enthusiasm of the RVing community at the first of our three Progressive Insurance North Carolina RV & Camping Shows,” noted Jeff Haughton, eastern region manager of GS Events. “Buying activity was at an all time high and purchases were made at all levels, from small trailers to class A motorhomes. We continue to be able to deliver the highest quality consumers to our RV shows by utilizing our broad range of internal marketing assets, publications, Good Sam members, and consumer databases. Our outlook for 2012 is very strong after seeing the buying activity in Greensboro.”
GS Media & Events, Woodall's Campground Management and www.woodallscm.com are all owned by Good Sam Enterprises LLC.