Sunland Resorts Park Offers ‘Taste of the Valley’
Guests at the Golden Village Palms RV Resort in Hemet, Calif., got a “Taste of the Valley” Monday (Jan. 30) in an event that featured businesses and attractions throughout the valley all in one location.
The event featured booths from the Ramona Pageant, the Western Center Museum, several valley restaurants who handed out free samples, Mega Liquor, Soboba Casino, and many others all in an effort to gain awareness of the valley for the snowbirds and other tourists at the resort, The Valley Chronicle, Hemet, reported.
“We just wanted Golden Village to help out the local businesses like I know we can,” said Michael Carle, Golden Village Palms RV Resort general manager. “We have 1,000 RV sites on our grounds. That means at any given time we can have over 2,000 people in this facility.”
Carle said that many of his guests are not permanent, in fact only about 300 live in the park year around. Most are snowbirds from Canada and other cold-climate areas. The peak season for the resort is November through April, according to Carle. Therefore, he decided to put on the first “Taste of the Valley” right in the middle of the busy season.
“I conducted a survey of my guests here last season and the results were staggering,” Carle said. “These tourists have buying power. They spend upwards of $18 million in Hemet, San Jacinto and the surrounding areas while they are here. I wanted to try to ensure that a bulk of that would go back to the community.”
Carle said after breaking down the statistics, he found that RV users spend over $60,000 on their pets, $330,000 on golf, $450,000 on groceries, $700,000 dining out and over $2 million at the local casinos.
He also said that over 30 percent of his current tenants are first-timers to the valley and over 15 percent have only been here once before.
“I wanted to give those who do not know much about the area a chance to see what it has to offer,” Carle said. “And of course bringing in local business is always a positive.”
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