Report: U.S. Motorhome Sales Remain Strong
Year-over-year motorhome registrations increased 13.8 percent in July while sales rose 4.2 percent for the first seven months, according to the latest report from Statistical Surveys Inc. (SSI).
As reported by RVBUSINESS.COM, Thor Industries Inc. ranked as the motorhome sales leader year-to-date with a 20.7 percent market share, followed by Winnebago Industries Inc. (19.4 percent) and Forest River Inc. (12.1 percent).
In the Class A category, registrations in July gained 10.8 percent compared with 2011, while sales were up 4.5 percent for the seven months. Winnebago led the category year-to-date, posting a 21.5 percent market share, while Tiffin Motorhomes Inc. held a 20.5 percent share and Thor was No. 3 with an 18.1 percent share.
Class C sales grew 17.7 percent in July and 3.9 percent% for the seven months. Thor led the category through July with a 23.6 percent market share, followed by Forest River’s Coachmen division (19.5 percent) and Forest River (17.6 percent).
Rental registrations, primarily Class C sales, fell 12 percent in July.
To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext 128, or (616) 446-8179 (cell).