KOA ‘University’ Training New RV Park Owners
Kampgrounds of America’s (KOA) KOA University in Billings, Mont., graduated 39 new KOA owners representing 23 campgrounds during two KOA-U sessions in February and March.
The new graduates were schooled in KOA facilities development, financial planning, human resources and hiring practices, merchandising, marketing and recreation, along with other important facets of campground operation, according to a news release.
The specialized, one-of-a-kind training is designed to get new KOA owners off to a fast start in campground operations, and introduce them to the many proprietary KOA tools and support mechanisms at their disposal.
“This has been a wonderful experience,” said Scott Jacobson, owner of the Denver East/Strasburg, Colorado KOA. “The best takeaway was the knowledge that we are not along, and that help is just a phone call away. Open communication with KOA is the key to success for all of us.”
Kampgrounds of America hosts six KOA University sessions each year for new KOA owners and managers at its KOA Home Office facility in Billings. Training sessions are also scheduled for April 8-11, May 6-9 and Oct. 7-10.
Since the creation of KOA University in 1970, more than 22,000 campground owners and managers have graduated from the program.