Utah to Spend $3M to Promote Parks
Utah Gov. Gary Herbert and state tourism officials are set to unveil a major ad campaign that will boast to other western states about Utah’s five national parks, The Associated Press reported.
The $3.1 million campaign is set to be officially revealed today (March 27) at the capitol.
Tourism officials say the spring and summer campaign will include TV commercials in Los Angeles, Denver, Phoenix, Portland, San Francisco and Seattle. It’ll also feature digital billboards, wall art, online ads and social media promotion.
The five parks are Arches, Canyonlands, Capitol Reef, Bryce Canyon and Zion.
Click here to learn more about these five parks.