Schmarder/Pelland Work Now an e-Book
Unconventional Wisdom Works: 25 Marketing Strategies to Build Your Outdoor Recreation Business Today has just been released in e-book format, available for instant download at Amazon, according to a news release.
The electronic version can be read on a variety of mobile devices, including the complete family of Kindles and the iPad, making the marketing strategies it conveys available to readers anywhere and any time they have their tablets or smartphones with them. The e-book can also be read on desktops and laptops via an easy e-book reader download.
"We are delighted to publish Unconventional Wisdom Works in digital format. This version allows members of the outdoor recreation industry an at-hand marketing reference or convenient read when they are on the go," remarked Evanne Schmarder, who co-authored the book with Peter Pelland. "Additionally, we've activated Amazon's 'Look Inside' feature so prospective readers can peek inside the book for a glimpse of the wisdom — from websites to Google+ — that Peter and I have shared," she continued.
“If you prefer to hold a book in hand, with natural light reflecting off the page, don’t forget that the printed version remains available,” added Pelland. “You can employ unconventional marketing strategies but still enjoy reading a real book. Afterward, it will look great on your bookshelf and serve as a valuable reference.”
Unconventional Wisdom Works: 25 Marketing Strategies to Build Your Outdoor Recreation Business Today, $9.99 e-book/$24.95 paperback, can be purchased by clicking here.