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Traverse City KOA Adopts New Holiday Brand

August 22, 2013 by · Comments Off on Traverse City KOA Adopts New Holiday Brand 

The owners and staff at Traverse City KOA.

David and Cathleen Kuebler, owners of Traverse City (Mich.) KOA Holiday campground, have a real problem.

“We’ve been adding more four-person Deluxe Cabins with linens and at this point, we’re having trouble keeping them empty!” says David. “We have upgraded them with patios, furniture and propane BBQs. People just love, love, love them! Right now we have 10 Deluxe Cabins with linens, and we will need to continue adding more due to the demand.”

It’s that kind of forethought that keeps the Keublers at the forefront of the industry, according to a news release. They’ve owned the campground for 19 years. For the 14 years they’ve been with KOA, they’ve used the KOA Quality Assurance program as their roadmap to keep the property in great shape; earn the Founder’s Award, KOA’s highest quality recognition, four times; and maintain a Net Promoter Score of an astonishing 87%.

By keeping up with the latest camping trends and best investments – like KOA’s Deluxe Cabins – the Kueblers were able to easily meet KOA’s criteria for becoming a KOA Holiday campground.

”KOA has not let us down in our many years associated with the brand,” says Cathleen.

KOA Holiday Campgrounds, such as the Traverse City KOA Holiday, are great base camps to explore the area, and include family activities and additional amenities to make these KOAs great getaways for short vacations. They will also all feature KOA Deluxe Cabins, which include full bathrooms and may include full kitchens.

“We work toward having a great score for our Quality Assurance and we’ve read about and have kept up with any changes, so all we have needed to do is tweak a few items to be ready to go as a KOA Holiday,” says David.

Because the Kueblers are savvy KOA businesspeople, their main focus is serving their campers. “The campers love concrete patios, cable TV, quality Wi-Fi, paved roads and more. Our motto has always been: Be clean and friendly, provide great service, and give campers something to do.”

 

Michigan Campgrounds Making Investments

June 21, 2010 by · Comments Off on Michigan Campgrounds Making Investments 

Several campgrounds across Michigan have invested in new park model cabin rentals and other improvements in preparation for a busy summer camping season.

“Most park operators are telling us that their reservations are running ahead of last year’s figures,” said Wayne Purchase, executive director of the Michigan Association of RV Parks and Campgrounds.

The campground business has already proven itself to be the most resilient segment of the travel and tourism business, and many parks have been investing in park model cabins and other accommodations in an effort to further expand their business base beyond tents and RV campers.

Michigan campgrounds are also investing in a variety of other improvements, which range from upgrading electrical and Wi-Fi service to remodeling bathhouses, laundry facilities and camp stores. Some parks have also invested in large inflatable water toys. Here’s a sampling of the types of improvements several Michigan park operators have made in preparation for this year’s camping season:

  • Apple Creek Campground and RV Park in Grass Lake: This park’s latest improvements include three new rental cabins and a rental trailer.
  • Gammy Woods Campground in Weidman: This park’s improvements include a new camping cabin and an expanded children’s play area.
  • Gaylord KOA in Gaylord: This park has installed cable TV service at all of its full-hookup sites. The park also has a new park model cabin for rent.
  • Hearthside Grove Motorcoach Resort in Petoskey: This park is close to completing a $5 million expansion that will add 43 deluxe motorcoach lots to the resort. Overnight guests and lot purchasers can choose from a variety of lots up to one half acre in size, many of which are adorned with brick paver pads and patios, outdoor kitchens and bungalows.
  • Irons RV Park and Campground in Irons: This park has just added 12 more campsites with water and electricity service for tenters and popup campers. The park also has pull-through sites.
  • Kampvilla RV Park in Bear Lake: This park has invested in nearly $40,000 worth of improvements this year, which include new decking around the pool area, new western red cedar siding on the clubhouse and pavilion and two new electric golf carts, which replace the gasoline-powered golf carts the park used to use.
  • Lake of Dreams Campground in Merrill: This park, whose lake features floating climbing structures, added another 45 campsites in preparation for this summer, and plans to continue its expansion next year with another 45 sites next year, said Jim Ortiz, the park’s office manager. The par, which
  • Petoskey KOA RV & Cabin Resort in Petoskey: This park has added several new park model cabins, which it markets as Kamping Lodges, more cable TV and full hookup campsites as well as upgraded wireless Internet service. “We are very bullish on our industry and continue to upgrade our property so that we can stay among the elite camping resorts in the nation,” said park owner Wayne Rose.
  • Traverse City KOA in Traverse City: This park has spent roughly $100,000 on improvements this year, which include two new studio lodges, cable TV service for 60 campsites, a new high output-high efficiency water heater for the bathhouse, and seven new patio campsites.

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