SSI: Coach Sales Decline 2.1% Over 11 Months (1/11/2019)

Story by Woodall's Campground Management

Overall retail sales in the motorized segment dipped 2.1% for the first 11 months of 2018, as the Class A and Class C markets remained flat.

According to the latest report from Statistical Surveys Inc. (SSI), Thor Industries Inc. was the motorized sales leader for the 11 months with a 42.7% market share, ahead of Forest River Inc. (22.7%) and Winnebago Industries Inc. (13.5%).

Class A motorhome sales were down 5.7% through November as Thor led the segment with a 34.5% market share. Forest River held the No. 2 spot with 15.8% of the market followed by Tiffin Motorhomes Inc. (14.3%), REV Recreation Group (13.2%) and Winnebago (12.5%).

Class C sales edged up 0.6% for the 11 months with Thor owning a 48.6% market share to lead the category. Forest River (27.6%) was No. 2 followed by Winnebago (14.2%).

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 901-8335 (cell).

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