Woodall's Campground Management ("Woodall's") began to dedicate internal resources to the GDPR because we value our EU based customers (and their advertisers) rights to privacy. Woodall's has also engaged with outside professionals to confirm our approach is ensure GDPR compliance. We felt this was, and will be, very important because GDPR legislation is so new and far reaching. Accordingly, we have taken appropriate steps to store all data in accordance with EU compliance standards and prevailing international law and regulations.
Here’s a condensed version of our GDPR Roadmap:
We have taken many steps across the entire company to ensure our compliance with the GDPR. We have improved anonymity within our analytics tools and have made changes to allow you to make confirm your consent.
We have also worked on website interfaces that allow you to address requests related to rights for accessing any personal data that might be stored in any advertiser account.
Based on the research conducted todate, we are confident these changes address the requirements of the GDPR.
There are two things that you might need to do depending on your situation and jurisdiction. Below are the only impactful changes that we can foresee that might affect you as a result of using the Woodall's website:
The General Data Protection Act (GDPR) is considered to be the most significant piece of European data protection legislation to be introduced in the European Union (EU) in 20 years and will replace the the 1995 Data Protection Directive.
The GDPR regulates the processing of personal data about individuals in the European Union including its collection, storage, transfer or use. Importantly, under the GDPR, the concept of “personal data” is very broad and covers any information relating to an identified or identifiable individual (also called a “data subject”).
It gives data subjects more rights and control over their data by regulating how companies should handle and store the personal data they collect. The GDPR also raises the stakes for compliance by increasing enforcement and imposing greater fines should the provisions of the GDPR be breached.
The GDPR enhances EU individuals’ privacy rights and places significantly enhanced obligations on organizations handling data.
In summary, here are some of the key changes to come into effect with the GDPR:
If you are a company outside the EU, you should still be aware of this. The provisions of the GDPR apply to any organization that processes personal data of individuals in the European Union, including tracking their online activities, regardless of whether the organization has a physical presence in the EU. If you have any questions, please don't hesitate to contact us.